SimpleCiti Simplifying The Complex
A Poly-Thematic Private Investment Platform| Backed by the Zade Family Office, SimpleHOLDINGS
NORTH AMERICAN* REVENUES
Cumulative 40 Years
100% SELF FUNDED - NO EXTERNAL CAPITAL
Skin in the Game
Soul in the Strategy, Because It's Not a Game
*Middle-East Omitted
**Audited Figures
SimpleCITI is a vertically integrated real estate and capital markets platform built for the next generation of
private markets. We specialize in the acquisition, development, and operation of urban real estate, combining
institutional-grade execution with in-house technology to drive efficiency, transparency, and scale.
Our platform is structured around specialized subsidiaries—each focused on a core vertical including acquisitions,
development, property management, leasing, and capital formation. This fully integrated approach allows us to
optimize every phase of the investment and asset lifecycle while providing a seamless experience for partners,
investors, and tenants alike.
At the intersection of real estate, finance, and technology, SimpleCITI is reimagining how private markets
operate—bringing modern tools, data intelligence, and deep execution capabilities to legacy industries.
Who We Are
SimpleCITI is a modern real estate and financial infrastructure platform designed to streamline the entire investment lifecycle—from deal origination to investor reporting.
What We Do
We offer end-to-end solutions for capital structuring, compliance, underwriting, asset management, and more—empowering investors and operators to scale with confidence.
Why It Matters
We reduce friction across fragmented workflows by centralizing key processes and providing smart automation that enhances transparency, accuracy, and execution speed.
Our Vision
We aim to redefine how modern investment platforms operate by merging financial discipline with powerful technology—making private markets more accessible and efficient.
FULLY INTEGRATED OPERATIONAL MODEL
& Offering Compliance
Investor On-boarding
& Origination
& Due Diligence
& Finance
Execution Management
Strategy
Management
Strategy
Risk Oversight
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Investor Relations & Reporting
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Dispositions
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Asset & Property Management
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Marketing & Leasing
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Construction & Development
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Deal DueDiligence & Underwriting
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Acquisitions
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Debt & Equity Capital Markets
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Fund & Securities Formation
SimpleCITI Companies
SimpleCITI's vertically integrated approach to real estate investing and asset management leverages strong operational capabilities at each stage of the transactions to seek attractive risk-adjusted returns. Our vertically integrated structure allows us to capitalize on operational synergies by facilitating both arms-length and non-arms-length transactions between business units. While certain transactions will be conducted at market terms to ensure fairness, others may deviate to optimize efficiency and value creation, with full transparency and oversight to address protential conflicts of interest.
- COMPETITIVE ADVANTAGES: With comprehensive in-house expertise in property accounting, leasing, and development, SimpleCITI is equipped to drive value creation while minimizing risk exposure.
- SOURCING ABILITIES: SimpleCITI operates as both an owner and operator, leveraging a broad network of relationships with leasing brokers, tenants, and industry peers. Our acquisitions team brings deep expertise in industrial real estate, having previously run a global industrial business and collaborated with leading e-commerce companies.
- BESPOKE MARKET ACCESS: All assets have historically been acquired in non-competitive situations.
- ASSET SELECTION: SimpleCITI generally invests in assets of a smaller size than those pursued by competing investment managers, funds, or REIT's, reducing competition.
- OPERATING EFFICIENCIES: SimpleCITI's integrated property-level accounting, leasing, and development capabilities drive cost efficiency and boost profitability. This cohesive approach allows for real-time asset management and effective risk mitigation.